Pinterest Contest Ideas: 15 Giveaway Ideas That Get Entries

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The best Pinterest contest ideas ask for one quick comment, tie the prompt to something your audience already cares about, and make it easy to pick a winner fairly. This list gives you 15 comment-to-enter ideas for food, home decor, fashion, weddings, DIY, beauty, and small shops. Each one comes with the entry rule to post, the niche it suits best, and the PNT Picker filter that keeps your draw clean.

What Makes a Pinterest Contest Work

A few things separate contests that get plenty of entries from ones that sit quietly in the feed.

Entry takes seconds. People enter when it costs them almost nothing. One comment, one choice, or one short answer beats a multi-step checklist every time.

The prompt fits your audience. People comment on things they have opinions about. A home decor brand asking about paint colors will get far more engagement than the same brand asking for a generic "comment to win."

The Pin is easy to read at a glance. Use a vertical image, a clear prize photo, and short text saying how to enter. The full walkthrough is in How to Run a Pinterest Contest: Step-by-Step Guide.

The contest gets enough time and promotion. One to two weeks is a good window for most contests. Pin it to your most relevant boards, share it with your email list and other social channels, and send a reminder before it closes. People often scroll on their phones, so keep the prompt short enough to answer with a thumb.

The rules are written down. Post the prize, dates, eligibility, and selection method before you launch. Pinterest Contest Rules: What to Include + Free Template gives you a template to copy.

The contest follows Pinterest's requirements. Count one entry per person, never require people to save a specific image, and don't imply Pinterest sponsors you. Read Pinterest's current Contest Guidelines before you launch.

15 Pinterest Contest Ideas (With Entry Rule, Best Niche, and Filter)

Every idea below is comment-to-enter, so each one works from a single Pinterest post URL in PNT Picker. The filter listed is the one that best protects that contest's draw.

1. Dream Kitchen Color

  • Entry rule: Comment your dream kitchen color and add #DreamKitchen.
  • Best for: Home decor.
  • PNT Picker filter: Keyword/hashtag filter, set to #DreamKitchen, so only comments that followed the prompt count.

Color questions are easy to answer and fun to read, which keeps people scrolling your comments.

2. Tag a Friend You'd Cook For

  • Entry rule: Comment and tag a friend you'd cook dinner for.
  • Best for: Food.
  • PNT Picker filter: Tag-a-friend filter, to keep comments that didn't tag anyone out of the draw.

Tagging carries your Pin to people who don't follow you yet.

3. Share Your Best DIY Tip

  • Entry rule: Comment your best DIY tip in a sentence or two.
  • Best for: DIY.
  • PNT Picker filter: Minimum comment length, to screen out one-word replies.

You also end up with a comment section other DIYers will actually read.

4. Caption This Pin

  • Entry rule: Comment a caption for the photo.
  • Best for: Small shops and humor-friendly brands.
  • PNT Picker filter: Excluded words, to leave out comments with words you don't want counted, such as profanity.

Open-ended prompts invite creativity, and they also invite the occasional comment you'd rather not reward.

5. Team vs. Team

  • Entry rule: Comment "Team Sage" or "Team Terracotta" to pick your favorite.
  • Best for: Fashion.
  • PNT Picker filter: Keyword filter, set to "Team," so only choices count.

A two-sided vote doubles as quick market research on your next collection.

6. Finish the Sentence

  • Entry rule: Comment to finish "My dream wedding has..."
  • Best for: Weddings.
  • PNT Picker filter: Minimum comment length, so entrants write a real answer.

Wedding planners and florists get a window into what couples want.

7. Name Our New Product

  • Entry rule: Comment your name idea for the new product. Everyone may suggest as many as they like, but only one entry counts per person.
  • Best for: Small shops.
  • PNT Picker filter: Duplicate removal, to turn each person's suggestions into one entry.

This also matches Pinterest's one-entry-per-person requirement.

8. Before-and-After Story

  • Entry rule: Reply to the top comment with your before-and-after story.
  • Best for: Home decor.
  • PNT Picker filter: Include replies, because your entries live in the replies, not in top-level comments.

Pin your question as the first comment, and the story thread builds itself.

9. Holy-Grail Beauty Product

  • Entry rule: Comment your holy-grail product and why you love it.
  • Best for: Beauty.
  • PNT Picker filter: Minimum comment length plus excluded words, to drop thin replies and any comment containing words you've banned.

You collect real recommendations and honest language.

10. Tag Your Future Bridesmaid

  • Entry rule: Comment and tag the friend you'd ask to stand beside you.
  • Best for: Weddings.
  • PNT Picker filter: Tag-a-friend filter.

It's emotional, shareable, and costs entrants nothing but a comment.

11. Favorite Holiday Tradition

  • Entry rule: Comment your favorite holiday tradition with #HolidayTradition.
  • Best for: Food, home decor, and any seasonal brand.
  • PNT Picker filter: Keyword/hashtag filter, set to #HolidayTradition.

Seasonal prompts catch a spike in Pinterest planning, so launch early.

12. Gift Guide Pick

  • Entry rule: Comment which item from your gift guide you'd pick, with #MyPick.
  • Best for: Small shops.
  • PNT Picker filter: Keyword/hashtag filter, set to #MyPick.

The comments show you which products are drawing interest.

13. Outfit Number Vote

  • Entry rule: Comment "Outfit 1," "Outfit 2," or "Outfit 3" to choose your favorite look.
  • Best for: Fashion.
  • PNT Picker filter: Keyword filter, set to "Outfit."

A collage Pin with three numbered looks makes the choice instant.

14. Room to Redo First

  • Entry rule: Comment which room you'd redo first.
  • Best for: Home decor.
  • PNT Picker filter: Duplicate removal, so people who answer several rooms count once.

It's a warm-up question that attracts people planning real projects.

15. Project You'll Finish This Month

  • Entry rule: Comment one project you'll finish this month.
  • Best for: DIY.
  • PNT Picker filter: Exclude replies, so people chatting under each other's comments don't enter by accident.

Encouragement threads pop up quickly on this one, which makes the exclude-replies setting worth using.

Pinterest Contest Ideas by Niche

If you already know your niche, start here:

  • Food: Ideas 2 and 11. Both pair well with a prize basket or a cookbook.
  • Home decor: Ideas 1, 8, and 14. Color and room questions get fast answers.
  • Fashion: Ideas 5 and 13. Vote-style prompts are easy to enter on a phone.
  • Weddings: Ideas 6 and 10. Emotional prompts get shared.
  • DIY: Ideas 3 and 15. These attract people who actually make things.
  • Beauty: Idea 9. Recommendation prompts double as product research.
  • Small shops: Ideas 4, 7, and 12. All three turn customers into participants in your product decisions.

Don't see your niche? Pick any idea, swap in your own topic, and keep the entry mechanic and the filter the same. A pet shop can run "Dream Kitchen Color" as "Dream Dog Bed Color" without changing anything else.

How to Pick the Winner for Each Type

The winner-picking steps are the same for all 15 ideas. Only the filter changes.

  1. Paste your Pinterest post URL into PNT Picker, and the tool loads the comments.
  2. Turn on the filter that matches your idea: keyword/hashtag, excluded words, duplicate removal, tag-a-friend, minimum comment length, or include/exclude replies.
  3. Choose how many winners you want, and add backup winners.
  4. Run the secure random draw.
  5. Share the public result link, and keep the winner certificate for your records. You can also export the entry list to CSV, Excel, or PDF.

Here's how to set the filter for each type of idea:

  • Keyword/hashtag ideas (1, 5, 11, 12, 13): Enter the exact word or hashtag from your Pin, spelled the way you posted it. Comments that left it out stay out of the draw.
  • Tag-a-friend ideas (2, 10): Turn on the tag-a-friend filter so comments that didn't tag anyone don't enter the pool.
  • Length-based ideas (3, 6, 9): Set a minimum comment length that fits your prompt. A sentence-length answer needs a higher minimum than a one-word reply.
  • Open-ended ideas (4, 9): Add excluded words for anything you don't want to reward.
  • Duplicate-prone ideas (7, 14): Keep duplicate removal on so each person counts once, no matter how many answers they leave.
  • Reply-based ideas (8, 15): Match the replies setting to where entries live. Include replies for idea 8, and exclude them for idea 15.

The public result link lets entrants see that the draw happened, and the winner certificate gives you a record to keep. Because you can draw backup winners in the same run, a replacement is ready if your first winner doesn't answer.

Judged contests, like "best DIY tip," need clear judging criteria. If you draw the winner at random from the entries that pass your filter, say so in your rules.

Pick Your Winner With PNT Picker: 3 Free Uses

Found an idea you like? Paste your Pinterest post URL, choose the filter that fits, and draw winners and backups with a secure random selection. Each draw comes with a public result link and a winner certificate.

[ Pick your winner with PNT Picker - 3 free uses → ]

PNT Picker is not affiliated with, sponsored or endorsed by Pinterest.

Frequently Asked Questions

Which contest type gets the most entries?

In general, the easiest prompts draw the most entries: a one-word answer, a single choice, or a quick vote. Prompts that ask for a tip, a story, or a tagged friend usually get fewer entries, but those entries tend to be more thoughtful and reach new people. Match the prompt to your goal, whether that's volume, reach, or insight. If you run contests regularly, test two prompts on separate Pins and compare the comment counts before you settle on a favorite.

What prize works best?

The best prize is one your own audience wants, usually your product or a bundle tied to your niche. A broad prize like a gift card brings in a lot of entrants who don't care about your brand, and most of them leave as soon as the contest ends. A prize that fits the prompt works even better: a paint-and-tool bundle for a home decor color question, a cookbook for a recipe prompt. For more help, read How to Choose Giveaway Prizes People Actually Want, or try the Giveaway Prize Generator for prompts by budget and niche. You'll need a free PNT Picker account, and the generator counts toward the same 3 free uses as the picker.